LEGO

I got the opportunity to help out on LEGO’s 2022 Easter Campaign where I worked closely with the art director developing the look and feel and assets across ecommers, consumer-and shopper activations along with retail concepts. It involved quite a lot of animation and illustration from my side as well as coming up with various concepts for the different channels.

Client: LEGO  |  Format: Digital and print  |  Agency: N/A

 

Key visual

Instagram story

 

Instagram post

Activity pack

In-store bunny hunt

Bingo card and gift bags