LEGO
I got the opportunity to help out on LEGO’s 2022 Easter Campaign where I worked closely with the art director developing the look and feel and assets across ecommers, consumer-and shopper activations along with retail concepts. It involved quite a lot of animation and illustration from my side as well as coming up with various concepts for the different channels.
Client: LEGO | Format: Digital and print | Agency: N/A
Key visual
Instagram story
Instagram post
Activity pack
In-store bunny hunt
Bingo card and gift bags